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Fred Martels

For More Information Call: 877-234-6086

ddFred Martels . . . works with people in business to help them build customer and employee loyalty, create a competitive edge, and increase profits. He provides business owners and managers with practical solutions to today’s complex issues.

Martels is a leading employee relations and customer service expert who shares his secrets to building customer loyalty by providing customers with extraordinary customer service from motivated and committed employees who want to go the extra mile for their customers . . . everyday. 

As the Vice President of Human Resources for Dierbergs Markets in St. Louis, MO, Fred successfully linked employee loyalty with customer loyalty . . . Propelling Dierbergs to nationally recognized leadership in the retail industry.

Through Martels leadership Dierbergs was the recipient of national and local awards for motivating and retaining employees and for exceeding customer expectations. His innovative approach to employee satisfaction reduced employee turnover to just one third the national average while increasing customer loyalty.

Martels is the author of The Wal-Mart Supercenter Customer Loyalty Study, co-author of The Teenage Worker, numerous learning guides, video and audio programs.

Areas of Expertise:

-Business 
-Customer Service 
-Human Resources 
-Management 

Target Audience:

-Association Conventions-opening/closing/break-outs/Seminars
-Business Executives/CEO's
-V. P.'s
-Human Resource Professionals
-Directors, Managers
-Employees who wish to improve their customer service skills
-Students: Teenage Workers

Top 3 reasons to have Fred Martels as your next speaker:

Loves interacting with his audience, makes learning fun and gets people involved.

Offers practical solutions to real world competitive issues facing people in business today.

Presents concepts that people can easily implement . . . Simple concepts work best because people are more likely to use them.

Fee:

Keynote (up to 90 minutes) - $3,800.
Half-Day (up to 4 hours, may include keynote + breakout session) - $4,800.
Full-Day (up to 8 hours) - $6,500.

Martel's Most Requested Programs:

Think Like a Manager . . . Act Like a   LeaderThe art of achieving business results by inspiring great performance from your team.

This keynote encourages and inspires people to be the kind of leader who will motivate employees and gain their commitment to go the extra mile.  Through the use of stories, practical examples, and real life experiences Fred Martels helps attendees to see that the secret to being an extraordinary company simply requires the mastery of three important principles:

  1. The power of purposeful work
  2. The power of passionate leadership
  3. The power of persistent leadership—staying the course

Fred challenges participants by asking them what kind of leader they are today and what will they be tomorrow and leaves attendees feeling confident that they can be the kind of leader that  will make a difference.

Strategic Hr™ . . . The Key to Driving Sales, Building Customer Loyalty, and Achieving Greater Profitability Strategies often fail because there is a gap between expected achievement and the ability of the organization to achieve expectations. Strategic HR™ fills in the gap by creating a workplace culture that enables employees to achieve organizational goals and expectations.

Strategic HR™ is a process where Human Resources is focused on building customer and employee loyalty, driving sales and profits by creating a workplace culture that fosters an environment that results in greater employee retention and commitment to customers, as well as increased customer retention and recommendations to friends as a great place to shop.

You’re Fired!  Hold it . . . Not So Fast! It’s not as easy as Donald Trump makes it look. The threat of litigation is making many companies wary about terminating problem workers.
It has never been easier for U.S. workers to go to court and allege that they've been fired unfairly. Over the past 40 years federal, state, and local lawmakers have steadily expanded the categories of workers who enjoy special legal protection—a sprawling group that now includes women, minorities, the disabled, people over 40, employees who have filed workers' compensation claims, and workers who have been called away for jury duty or military service, among others. It's difficult to find someone who doesn't have some capacity to claim protected status. Learn to do it right.

Customer Service ChampionsExtraordinary Customer Service by Customer Focused People Who Go the Extra Mile Everyday.
Customer satisfaction is certainly nothing new. But have you ever tried to determine what would make your customers committed to your business to the point they would by pass the competition—just to give you their business?
Your customer’s total experience drives loyalty and is the key to survival and organizational growth in today’s competitive environment. Not only must your organization keep the customers you already have, but also make sure they recommend you to friends and colleagues. Learn how to deliver extraordinary customer service everyday by going the extra mile to create experiences customers love and will talk about to their friends and colleagues. 

Competing with The Giants Thriving Not just Surviving When Faced with Extreme Price Competition.
Many organizations anticipate the entrance of a new competitor in their area, but don’t adequately prepare because they aren’t sure exactly what must be done. In some cases organizations do prepare but are focused on doing wrong things because they don’t have the right information.


Fred Martels, a Human Resource Management expert and author of The Wal-Mart Supercenter Customer Loyalty Studies will discuss the findings about customer attitudes and the factors that influence their shopping decisions and how you can apply them to your business. 
Fred will demonstrate how you can use this information in your business to focus on customers, set measurable goals, develop strategies, and create an action plan for effectively competing with The Giants!


You’re Hired! Selecting and Keeping Customer Focused Employees who keep customers coming back for more.

Growing your business in these uncertain times, in the face of stiff competition and an unpredictable labor market are difficult challenges. The secret is doing the right things, at the right time, and building a team with the right employees—customer focused employees.

Building a team of customer focused employees begins with recruiting and selecting the right employees and then providing the training and development that is consistent with your goal of being a company that goes the extra mile for customers.

Discover the practical steps you need to take to recruit, select, and develop and keep the right people for offering superior service and creating experiences customers love and will talk about to their friends and neighbors.

Blindsided! 5 HR Mistakes You Can’t Afford to Make!!
In small businesses or most businesses for that matter, no one gets up every morning and thinks about HR issues. After all, drafting policies to handle allegations of harassment, keeping on top of health insurance regulations, and writing non-competes aren't the sorts of things that get the entrepreneurial juices flowing. They are, however, exactly the sorts of things that can turn into big expensive headaches if not handled properly. This workshop details five HR hot spots that people in business need to pay close attention to—right now.

The Leaders of Tomorrow . . . Today’s Teenage Worker
Knowing how teens differ from adults in their attitudes and perceptions will allow you to create an atmosphere that will motivate all employees to higher levels of performance. Learn the important motivators that teens say will cause them to give extra effort and make a commitment to stay with their employer. Do you know what really motivates teens to “go the extra mile”? Do you know what discourages them?  Teens are talking—it pays to listen!

Students: Becoming a Totally Incredible Teenage  Worker!– Get started on the right track without getting derailed.

This workshop is for today’s teenage workers! When teens reach 15 or 16 years of age they have two very important goals in mind—driving and getting a job. Getting a job can bring more freedom, a feeling of being in control, and not having to rely on their parents quite as much. Most of the time teens want to work for the cash, CD’s, clothes, and cars.
However, working can also provide responsibility, growth, and maturity. The benefits to getting a job are learning new skills, acquiring confidence, feeling independent, and meeting a whole new group of people.
This workshopis designed to help teens understand how important success is in their earliest jobs.  This session will help them prepare for the world of work, welcome them to the workplace and explain what it means to be an incredible teenage worker.

Testimonials:

We want to thank Fred for all the many contributions he has made to our company. Through Fred’s innovative leadership, he built one of the finest Human Resource Departments in the country. The results of his efforts can be seen in the numerous customer and employee satisfaction wards that our company has received over the years- Bob Dierberg, CEO, Dierberg Markets

Just wanted to let you know how pleased we were with the sexual harassment seminar you presented to the employees of the Webster Groves School District in July 2007. Your presentation of the information and material was easy to understand and follow. This made for a relaxed atmosphere where the employees felt comfortable asking questions and were made to feel like they were participating in a discussion.- Paula Crawford, Assistant to Dir. Operations Webster Groves School District

On behalf of the Food Marketing Institute, we would like to thank you for participating as a speaker at the 2007 FMI Show. Your presentation and performance helped make this year’s program provocative and one of our most successful to date. Our primary objective is to develop a program that prepares our attendees for the difficult issues currently challenging the industry, as well as provide inspiration for new ideas and future growth. Your involvement helped us to attain this goal. We are delighted with and grateful for your contribution.- Kim Roberts , Senior Manager Education, Food Marketing Intsitute.

Just a note to you in appreciation for your testimony at the recent hearing in Pensacola Florida before the Division of Administrative Hearings, State of Florida.As you know, Judge Robert Meale listened to testimony relating to your credentials and qualified you as an expert witness in staff turnover and staff retention studies, based on background and experience. Your testimony certainly enlightened the Judge in reference to what a definition of staff retention could be and, as you are aware, your testimony was non-controverted.  - Wilbur Brewton, Attorney at Law.

 

To receive more information, testimonials, packets, and/or a video -

or if you would like to talk directly to Fred Martels

about how he would fit with the event you are planning -

Call the staff at Nationally Speaking today. 

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the Right speaker decision for your organization! 

The Right Speaker with the Right Topic at the Right Price

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